Web Performance Basics
Performance is a feature. A fast site improves user experience, SEO, and conversion rates.
Measure First
Use Lighthouse and Web Vitals to establish a baseline. Focus on Core Web Vitals: LCP, FID, and CLS.
Optimize Images
Serve modern formats like WebP or AVIF. Use responsive images with srcset. Lazy-load images below the fold.
Minimize JavaScript
Every kilobyte of JavaScript has a cost. Ship only what you need. Tools like Astro make this easy by defaulting to zero client-side JS.